We help healthcare brands through an uncommon combination of earned, owned, shared & paid solutions

eBook: Digital Marketing in 2019: A 360° Approach

Success in the digital healthcare space requires a holistic strategy that’s both flexible and robust enough to meet your audience where they are. With this eBook, learn how to take an omni-channel approach to online marketing.

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Passion + Purpose

At MERGE Atlanta, we help healthcare brands capture their stories through our marketing, communications and technology capabilities. We leverage paid, earned, owned and shared digital strategies to drive engagement, experiences and conversions.

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Uncommon Capabilities

We merge our healthcare expertise, creativity and technology into authentic experiences that improve customer engagement at every touchpoint.

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Creating Meaningful Trade Journal Content

Trade journals—industry-specific publications that deliver relevant information to target audiences—can be an ideal medium for connecting with potential customers. Here are five tips to keep in mind to ensure your trade publication articles effectively communicate your expertise.

Say “Yes” to Long-form Content

In today’s marketing environment, long-form content such as white papers and e-books may seem a little outdated. Quaint, even. With clients and prospects busily digesting tweets, blogs and other “snackable” content, why toil to make a 10-course meal they might not finish?  

A Memorable Conference: HITMC and the Power of Moments

I’m still coming off a HITMC high after a few days among my fellow Health IT marketers and communicators. It was a conference full of firsts as a first-timer in my own right: my first time in Boston, my first time speaking at a conference and....

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clear-day

Atlanta

86 degrees

cloudy

Boston

67 degrees

rain

Chicago

76 degrees