Content is more than controlling your web rank. It communicates your brand’s mission and vision through every page. MERGE Atlanta takes a strategic approach to website content writing that places equal emphasis on captivating users while providing your site with maximum search engine optimization (SEO).
Our team of experienced writers and editors use the inverted pyramid style approach to writing web content – meaning, your target audience will have the best chance to grasp the most important points on the page. Moreover, as web content experts, our writers are able to express ideas in fewer words and shorter paragraphs. Whether a user reads each word or scans the page, they’ll be sure to receive the message you’re sending.
In today’s marketing environment, long-form content such as white papers and e-books may seem a little outdated. Quaint, even. With clients and prospects busily digesting tweets, blogs and other “snackable” content, why toil to make a 10-course meal they might not finish?
I’m still coming off a HITMC high after a few days among my fellow Health IT marketers and communicators. It was a conference full of firsts as a first-timer in my own right: my first time in Boston, my first time speaking at a conference and....
The words “Cure Cancer Sooner” are the most efficient use of words – and the most meaningful choice of words I’ve seen lately. On the t-shirts of the “home team,”.....