UX/UI

We create user experiences that consumers love, trust and understand. User experience is more than design. It encompasses how the user sees and responds to your product or service. UX must consider every possible interaction with your brand and how satisfied the user is with its accessibility, usability and desirability. UX is a multidimensional experience created by a team of professionals. A well-designed website (or campaign, or ad, or tool, or fill in the gap) includes a visually engaging user interface (UI) as well as intuitive layout and navigation, clear and consistent messaging, and both back-end and front-end development to bring it to life.

MERGE Atlanta has deep expertise in UX/UI. We partner with healthcare brands to design and develop websites that delight users and support your marketing and business objectives.

• Accessibility testing
• Information architecture
• Prototyping
• Style guide creation
• Usability testing
• Visual design
• Wireframing

Say “Yes” to Long-form Content

In today’s marketing environment, long-form content such as white papers and e-books may seem a little outdated. Quaint, even. With clients and prospects busily digesting tweets, blogs and other “snackable” content, why toil to make a 10-course meal they might not finish?  

A Memorable Conference: HITMC and the Power of Moments

I’m still coming off a HITMC high after a few days among my fellow Health IT marketers and communicators. It was a conference full of firsts as a first-timer in my own right: my first time in Boston, my first time speaking at a conference and....

NACCDO-PAMN: Cure Cancer Sooner

The words “Cure Cancer Sooner” are the most efficient use of words – and the most meaningful choice of words I’ve seen lately. On the t-shirts of the “home team,”.....

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