Driving Success with Healthcare Digital Marketing
Our digital marketing strategy is laser focused on driving measurable results that match your business goals. Reaching and engaging today’s tech-savvy healthcare consumers and organizations is no longer an option, but a necessity. We focus on empowering healthcare organizations to thrive in the digital age. From SEO services and email marketing to data analytics, we take an omni-channel approach to online marketing with a focus on increasing conversions, repeat traffic and generating greater brand loyalty online. We help build relationships, elevate brands, inspire trust and generate demand with our award-winning talent and suite of digital marketing services.
Spark a conversation or start a revolution. The web is where marketing happens in real time. From measuring a brand’s influence and social media footprint to defining target audiences and nailing digital healthcare marketing tactics, our integrated services build connected brands. We’ll help you spread the word with highly effective, integrated digital campaigns that include better lead nurturing, analytics and personalized content that all add up to measurable ROI.
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Trade journals—industry-specific publications that deliver relevant information to target audiences—can be an ideal medium for connecting with potential customers. Here are five tips to keep in mind to ensure your trade publication articles effectively communicate your expertise.
In today’s marketing environment, long-form content such as white papers and e-books may seem a little outdated. Quaint, even. With clients and prospects busily digesting tweets, blogs and other “snackable” content, why toil to make a 10-course meal they might not finish?
I’m still coming off a HITMC high after a few days among my fellow Health IT marketers and communicators. It was a conference full of firsts as a first-timer in my own right: my first time in Boston, my first time speaking at a conference and....